Brasseriegruppen, one of Sweden's leading restaurant groups, is launching a major investment in its employees by focusing on employer branding and creating a workplace where well-being, development and participation are at the center. Through this new strategy, Brasseriegruppen aims to become one of the industry's most attractive employers and create a work environment that promotes both personal and professional growth for all employees.
As competition for talent in the restaurant industry increases, Brasseriegruppen is investing in its people and building a strong company culture. The employer branding initiative means that Brasseriegruppen is actively working to attract, develop and retain its talent by offering a working environment where everyone feels seen, heard and valued.
A key component of the Brasserie Group's initiative is to create a pleasant and knowledge-driven workplace. Through continuous training programs, leadership development and skills enhancement initiatives, all employees are given the opportunity to develop within their professional roles. In addition, the company encourages internal career development, giving employees opportunities to grow and advance within the group.
- Our success is built on our people. By investing in their development and creating a work environment where they feel valued, we not only strengthen our corporate culture but also our brand as an employer. We want to be a workplace where our employees feel they can grow, contribute and develop in a positive and supportive environment," says Marika Borg Ström, HR Manager of Brasseriegruppen.
By investing in employer branding, the Brasserie Group also wants to position itself as an employer that not only attracts the best talent in the industry, but also retains them. This includes offering competitive salaries, flexible working hours and a work culture that values work-life balance.
- For us, it's important to create a workplace where people feel happy and engaged. We know that happy employees deliver better service, which ultimately benefits our guests and strengthens our brand as a whole
- Our vision is to create an environment where our employees can reach their full potential, while together we continue to deliver great food and guest experiences at our restaurants," says Filip Guven, CEO of Brasseriegruppen.
The Brasserie Group sees this venture as a long-term investment. By actively working with feedback from its employees, the company will continue to develop and adapt its work environment to the needs and wishes of its employees.
For more information, contact: [email protected]
About the Brasserie Group: The Brasserie Group is a house of modern restaurant classics, a leading restaurant group with several successful restaurants, such as Prinsen, Ricordi, Trattorian, East and Il Tempo, around Stockholm. With a passion for quality, sustainability and exceptional service, Brasseriegruppen delivers unique dining experiences for its guests all year round.
